OwnerRez Integration: Dynamic Pricing With AirDNA Adapt
OwnerRez integrations now include AirDNA Adapt. Connect in one click, pick a strategy, and sync dynamic nightly rates and stay rules to OwnerRez daily.
Source
What It Says
AirDNA has launched a direct integration between its AI-native dynamic pricing tool, AirDNA Adapt, and the property management system (PMS) OwnerRez. The integration allows short-term rental hosts to automatically sync nightly rates and stay rules generated by Adapt directly into OwnerRez.
Key features of the integration include:
- One-Click Authorization: Connection requires standard OwnerRez credentials without needing manual API keys.
- Controlled Syncing: Connecting accounts is free and read-only; rates will not push to OwnerRez until "Price Sync" is manually toggled on.
- Daily Updates: Adapt refreshes property data, bookings, calendars, and reviews from OwnerRez every 24 hours, pushing updated rates once daily based on regional schedules.
- Pricing Customization: Operators can select from four foundational pricing strategies (Smart Yield, Volume Builder, Steady Earner, and Premium Hold) and leverage an AI assistant to explain and test rate changes.
Why It Matters
For property managers utilizing OwnerRez, this integration streamlines tech stacks by pushing dynamic pricing directly to their central operational hub. Rather than managing rates on individual booking channels like Airbnb or Vrbo—which can lead to conflicting pricing rules and manual errors—rates update once in OwnerRez and distribute seamlessly across all connected channels.
Useful Signals
- Pricing Model: Free to connect and preview rates; costs $20 per month per listing after a 30-day free trial (billed only for listings with active syncing).
- Sync Schedule: Automatic daily rate pushes occur on regional schedules (e.g., 12:00 PM UTC for the Americas), with a "Sync Now" option available for instant manual overrides.
- Data Flow: Adapt reads account details, property listings, bookings, reviews, and existing rates. When Price Sync is enabled, it writes back nightly prices, minimum night stays, check-in/out restrictions, discounts, and fees.
- System Requirements: Users must disable other dynamic pricing tools (including Airbnb Smart Pricing) and avoid connecting both Airbnb and OwnerRez directly to Adapt to prevent conflicting rate overwrites.
STR Tech Report Take
This integration represents a significant step in AirDNA’s evolution from a market intelligence provider to an active operational software player. By embedding its historical database of over 15 million listings directly into OwnerRez via Adapt, AirDNA is positioning itself as a direct competitor to established dynamic pricing tools like PriceLabs and Wheelhouse. For STR tech vendors, this highlights a growing industry trend where data providers are increasingly building native execution tools to capture more of the hospitality software value chain.
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