About WuBook
**The problem it solves** Small and mid-size accommodation businesses, including hotels, B&Bs, vacation rentals, and hostels, often manage reservations, OTA distribution, direct bookings, and restaurant operations across several disconnected tools, causing manual reconciliation, overbooking risk, and high software costs. **What WuBook does** WuBook is an Italian hospitality software company founded in 2008 and headquartered in Fano, Italy. Its all-in-one cloud suite, branded Zak, combines a PMS, channel manager, booking engine, website builder, yield manager, and restaurant management in one platform, serving over 22,000 properties worldwide across hotels, B&Bs, hostels, vacation rentals, and apartments. **How it works** The Zak suite integrates the primary hospitality functions: the PMS handles reservations, room planning, housekeeping, guest tax, electronic invoicing compliant with Italian fatturazione elettronica, scheduled guest communication, and automated submission to the Italian police portal Alloggiati and to ISTAT; the channel manager syncs availability, rates, and restrictions across OTAs including Booking.com (Premier Partner), Airbnb, and Google, detecting overbooking in real time; the commission-free booking engine supports multi-rate management, email and WhatsApp quotes, a website widget, and mobile-responsive design; the yield manager automates price rules by sales velocity and occupancy; and the website builder generates SEO-optimized multilingual sites linked natively to the PMS. A WooDoo API layer lets third-party PMS and software vendors embed WuBook's channel manager and booking engine, and an optional self check-in kiosk serves the Italian market. The platform is available in 9 languages including Italian, English, French, Spanish, Portuguese, Russian, Polish, and Greek. **Who it's for** Independent hotels, B&Bs, hostels, vacation rental operators, and small hotel chains in Italy and across Europe, plus technology partners seeking an embeddable channel manager and booking engine via API, particularly operators in Italian regulatory environments needing native Alloggiati and electronic-invoice support.
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Frequently Asked Questions
What is WuBook?
**The problem it solves** Small and mid-size accommodation businesses, including hotels, B&Bs, vacation rentals, and hostels, often manage reservations, OTA distribution, direct bookings, and restaurant operations across several disconnected tools, causing manual reconciliation, overbooking risk, and high software costs. **What WuBook does** WuBook is an Italian hospitality software company founded in 2008 and headquartered in Fano, Italy. Its all-in-one cloud suite, branded Zak, combines a PMS, channel manager, booking engine, website builder, yield manager, and restaurant management in one platform, serving over 22,000 properties worldwide across hotels, B&Bs, hostels, vacation rentals, and apartments. **How it works** The Zak suite integrates the primary hospitality functions: the PMS handles reservations, room planning, housekeeping, guest tax, electronic invoicing compliant with Italian fatturazione elettronica, scheduled guest communication, and automated submission to the Italian police portal Alloggiati and to ISTAT; the channel manager syncs availability, rates, and restrictions across OTAs including Booking.com (Premier Partner), Airbnb, and Google, detecting overbooking in real time; the commission-free booking engine supports multi-rate management, email and WhatsApp quotes, a website widget, and mobile-responsive design; the yield manager automates price rules by sales velocity and occupancy; and the website builder generates SEO-optimized multilingual sites linked natively to the PMS. A WooDoo API layer lets third-party PMS and software vendors embed WuBook's channel manager and booking engine, and an optional self check-in kiosk serves the Italian market. The platform is available in 9 languages including Italian, English, French, Spanish, Portuguese, Russian, Polish, and Greek. **Who it's for** Independent hotels, B&Bs, hostels, vacation rental operators, and small hotel chains in Italy and across Europe, plus technology partners seeking an embeddable channel manager and booking engine via API, particularly operators in Italian regulatory environments needing native Alloggiati and electronic-invoice support.