About Propr
**The problem it solves** Property owners and investors in South Africa and internationally want to generate short-term rental income from residential properties without managing operations, but need a management partner with both proprietary technology and genuine hospitality standards. **What Propr does** Propr is a full-service short-term rental management company headquartered in Cape Town, operating managed portfolios and apart-hotel programmes across Cape Town, Johannesburg, Ballito, Umhlanga, Lisbon and Dubai. **How it works** Propr uses a proprietary real-time pricing algorithm that adjusts rates daily against market data and comparable listings. A full PMS automates cleaning schedules and synchronises availability across Airbnb and other booking platforms, with direct Airbnb API integration for live rate and booking updates. Owners access a transparent client portal showing bookings, expenses and statements in real time. Field teams use a dedicated mobile app for check-ins, cleaning checklists and expense logging. Services include professional photography, listing creation, 24/7 guest communication, in-person check-ins and pre-stay property inspections. Propr is also an approved management company for Homes and Villas by Marriott International. **Who it's for** Property owners and investors in South Africa, Dubai and Lisbon seeking a fully managed STR operation with proprietary pricing technology and a transparent owner reporting portal.
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Frequently Asked Questions
What is Propr?
**The problem it solves** Property owners and investors in South Africa and internationally want to generate short-term rental income from residential properties without managing operations, but need a management partner with both proprietary technology and genuine hospitality standards. **What Propr does** Propr is a full-service short-term rental management company headquartered in Cape Town, operating managed portfolios and apart-hotel programmes across Cape Town, Johannesburg, Ballito, Umhlanga, Lisbon and Dubai. **How it works** Propr uses a proprietary real-time pricing algorithm that adjusts rates daily against market data and comparable listings. A full PMS automates cleaning schedules and synchronises availability across Airbnb and other booking platforms, with direct Airbnb API integration for live rate and booking updates. Owners access a transparent client portal showing bookings, expenses and statements in real time. Field teams use a dedicated mobile app for check-ins, cleaning checklists and expense logging. Services include professional photography, listing creation, 24/7 guest communication, in-person check-ins and pre-stay property inspections. Propr is also an approved management company for Homes and Villas by Marriott International. **Who it's for** Property owners and investors in South Africa, Dubai and Lisbon seeking a fully managed STR operation with proprietary pricing technology and a transparent owner reporting portal.